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Which ad platform do you use?

Which ad platform do you use?

The most widely used ad platform for direct response advertising, which is an advertising method that relies on a targeted…

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What do you think of the new ad campaign by celebrities that aired on BET?

What do you think of the new ad campaign by celebrities that aired on BET?

MSNBC’s Rachel Maddow and Adam Gopnik discuss the new TV ad campaign from celebrities featuring people of color and gender…

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The Post’s Advertising Department: The first of a new era

The Post’s Advertising Department: The first of a new era

By RYAN WALLACE, AP Advertising is the new battleground in Washington.The Post’s editorial page, which is known for its conservative…

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The ‘I Am a Woman’ Campaign is not only about women’s rights

The ‘I Am a Woman’ Campaign is not only about women’s rights

The first of three articles in a series by the International Women’s Media Foundation to highlight the global campaign to…

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What’s the big deal with Google AdSense?

What’s the big deal with Google AdSense?

The future of ads, in the eyes of Google, is bright, but not as bright as you might think.“We’re really…

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NYT reporter who tweeted a story about NYT employees not getting paid is fired

NYT reporter who tweeted a story about NYT employees not getting paid is fired

NYT PR: NYT employee who tweeted story about not getting money from NY Times is fired NYT PR (via Buzzfeed):…

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How to tell if a YouTube ad is deceptive, emotional and misleading

How to tell if a YouTube ad is deceptive, emotional and misleading

An ad that says “The video is being watched by people in the United States and around the world” might…

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Google ad blocking laws could lead to new legal challenges, FTC lawyer says

Google ad blocking laws could lead to new legal challenges, FTC lawyer says

SAN FRANCISCO — The Federal Trade Commission on Thursday filed a complaint against Google over the company’s advertising policies that…

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How to get more traffic to your website

How to get more traffic to your website

How to maximize your ad spend with direct mail advertising article How do you use ad banners to help increase…

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How to optimize your ad display for mobile users

How to optimize your ad display for mobile users

The first thing to consider when optimizing your ad will be your targeting audience.For mobile users, the audience that you’re…

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