Apple ad breaks record with iPhone ad breaks record in UK
Apple has broken the record for the biggest native advertising spend in the UK with a £1.6bn spend on advertising in the period from October 1 to March 31.
The company also broke the record for the most advertisers in one month, with 5,400 people paying for its iPhone ad campaign in the five days after the device was released to the general public.
Apple is on track to sell 1.5 million iPhones in the next few weeks.
The iPhone’s success is the result of an ad-free launch, where the device is designed to be used with the iPhone camera, which was not possible with the iPad.
It was also the first time Apple has launched an advertising campaign for the iPad, which debuted in the summer of 2012.
Last year’s record-breaking iPhone sales were achieved by the Samsung Galaxy S7 and the Google Pixel 2, which are expected to sell more than 50 million each, according to research firm Kantar Worldpanel ComTech.
This year’s iPhone sales are expected by Kantar to be around 20 million units, up from just under 18 million units last year.
Kantar forecasts the iPhone sales to be higher than last year, but not as high as last year’s sales.
According to Kantar, the iPhone’s sales this year will be around $1.7 billion compared to the $1 billion iPhone sales in 2014.
For its advertising campaign, Apple is using more than 5,500 apps and content across the internet.
Key to its success, according in the Kantar report, was the app that Apple was targeting, which includes the popular Instagram and Snapchat app, as well as the iPhone app.
Instagram has already surpassed its 500 million monthly users milestone and Snapchat is now more popular than Twitter.
“The ad campaign was well received and the audience was very loyal to the app, which is great for Apple,” Kantaro ComTech head of mobile research, David Sosin, said.
A number of Apple’s competitors have also been using advertising in recent months.
Facebook is using its Free Basics program to roll out a number of advertising products across its website, including a $1 per month advertising plan for users in the US and UK, and a $10 ad-only plan for mobile users in those countries.
Google has also started using ad-supported advertising in its Google Ads app.
Apple has not yet announced its advertising plan, but Kantar predicts the company will be using it to target advertising users.
There are also plans to use ad-serving services from AdMob and Adsense to help drive growth.
While the iPad is a far smaller device than its competitors, Apple’s success comes after years of trying to compete with its larger rivals.
In 2014, Apple won the Grand Prize at CES for the first year in a row, when it surpassed $1bn in revenue for the iPhone, which then became the best-selling smartphone in the world.
With the iPhone 6s, Apple has now achieved the third-highest quarterly revenue in the history of the company.
Analysts expect Apple’s iPhone sales to increase further this year, which will help Apple keep up with its rivals.